Rock Ledge Resources > Jerry Hammann > Representative Project - Strategic Business Planning

Strategic Business Planning

Business Challenge

If successfully managing a merger is considered hard, imagine how hard it is to successfully manage a corporate break-up. Typically, a new entity emerges with well-developed operations, but must struggle to find its own independent identity. Handled well, these companies can go on to be highly dynamic and successful enterprises. If not, they tread water until they find a new partner, are acquired or go out of business. A billion-plus dollar revenue health management company found itself in this very position and chose to create its own new identity and develop an aggressive plan for improvement and growth.

Solution

A Rock Ledge Resources principal was engaged to lead a team of consultants to support an internally-run, business-wide strategic planning initiative. The consulting team gathered and presented information the company's strategic planning group needed to make breakthrough strategic decisions. They provided in-depth data about the external business, social and economic environments. The principal also constirbuted as a member of the strategic planning group.

Results

A three year business plan was implemented that led to the growth of the health management company by 40%, from 1 million subscribers to 1.4 million subscribers.

Relationships: Jerry Hammann | Business and Strategic | Life Sciences